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About e-commerce penetration in rural india
20 Dec / 2016

About e-commerce penetration in rural india

Write By: admin Published In: Digital shopping Hits: 130 Comment: 0

What is the fastest growing trade in India? Undoubtedly, the e-commerce. As per a recent study by Statista, the Indian e-retail market sales have grown to 16.08 billion dollars in 2016 and it is anticipated to reach 38.09 billion dollars by the end of 2020. But these estimates are majorly done based on the metro city sales figures. But, how far has this e-commerce industry stretched its arms in the remotest corners of India? And how bright is the future of Indian e-commerce platform with its rural areas? Let’s find out!

How to Secure Your Online Transaction
25 Nov / 2016

How to Secure Your Online Transaction

Write By: admin Published In: Online shopping security Hits: 157 Comment: 0

The sloppy online transaction systems make way for the hackers and clever minded cyber goons steal away personal data and cash, thereafter. Yes, there are cyber laws and online Govt. measures in prevention, but they prove to be much slower and insufficient before the technically stronger crooks, most of the time. The increasing episodes of online thefts are a warning sign for all who are quite frequent in online transactions, it’s high time to be aware and adapt the adequate safety means.

Why Small Shop Owners should Use E-Commerce Platforms
24 Nov / 2016

Why Small Shop Owners should Use E-Commerce Platforms

Write By: admin Published In: Digital shopping Hits: 68 Comment: 0

They say, ‘Only dead fish follow the stream.’ But, times have changed and if one catches the right tide and current, nothing can stop one from touching the destination shore. Folks, the era we live in, is mostly about touching the screen and getting things done within seconds. Similarly, the world retail market has shifted online decades ago and is enjoying the boons of digital platform at the fullest.

How Demonetization will Change Buying Behavior in India
15 Nov / 2016

How Demonetization will Change Buying Behavior in India

Write By: admin Published In: ROOT Hits: 110 Comment: 0

‘Change is the only constant.’ And so has been justified once again in the recent ‘Surgical Strike’ by NAMO that has  caused a hefty blow to the socio-economic structure of India. With RBI scrapping the notes of 500 and 1000 within a very short notice, the country witnesses a bold move against fake currency racketeers and black money owners. But this very ‘strike’ is already signaling a notion of another change, towards the buying behavior in India.

Why Digital Platforms are Gamechanger for Shop-Owners
01 Nov / 2016

Why Digital Platforms are Gamechanger for Shop-Owners

Write By: admin Published In: Go online Hits: 68 Comment: 0

Do you consider your shop as ‘small’? And to make it ‘big’, you don’t have enough investment fund? Do you still think, as you don’t own any ‘brand’, only the brick and mortar shop will do? Then you are still stuck in the good old 80’s! Because, in 2016, we live, laugh and share on digital platforms! And today, social media marketing has a 100% higher lead-to-close rate than outbound marketing. Surprised? Well, it’s no rocket science, and the sooner you learn it, the better you earn from it!

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